The Executive’s Daily Green Briefing

Archive for ‘Today’s Green Trend’

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Consumers Pay Attention To Energy Star Labels

Consumers Pay Attention To Energy Star Labels
The "Energy Star" label is extremely or very important to 68 percent of consumers, according to the fourth EcoPinion Survey from ...

Green Retailers Six Key Focus Areas

Green Retailers Six Key Focus Areas
The top actions on the green retail agenda align with the strategic decision to take a holistic approach to all aspects of ...

Half of U.S. Companies Going Green

Half of U.S. Companies Going Green
Half (50.8%) of U.S. workers say their company has a significant initiative such as carpooling and recycling, but most report being cynical ...

64% Of Decision Makers Say Green Image Is Good For Business

64% Of Decision Makers Say Green Image Is Good For Business
Nearly two thirds (64%) of business technology decision makers think that being perceived as "green" is good for business and their image, ...

Recycling and Reuse Programs Top List Of Manufacturers Green Investments

Recycling and Reuse Programs Top List Of Manufacturers Green Investments
Seventy-one percent of manufacturing executives believe the cost of greening manufacturing is getting lower, and the potential profits higher, according to ...

U.S. Leads In Wind Power Production

U.S. Leads In Wind Power Production
Although the Congress' failure to extend the production tax credit for the renewable energy industry threatens to slowdown further development, U.S. wind ...

93% Of Home Buyers Won’t Pay More For Green Features

93% Of Home Buyers Won’t Pay More For Green Features
Ninety-three percent of all home buyers, both nationally and in the New York metro area, are not willing to pay more for ...

Over Half Of Consumers Factor Green Record Into Buying Decisions

Over Half Of Consumers Factor Green Record Into Buying Decisions
Close to all American consumers (90%) believe that acting in an environmentally responsible way is important, but feel corporations hold most of ...

Cost-Savings Key Driver to Green IT in Small Businesses

Cost-Savings Key Driver to Green IT in Small Businesses
Vittesh Kalambi, research analyst at Access Market International, says cost-savings is the key driver to small businesses becoming convinced about the ...

The Media’s Key Role in ‘Greenwashing Washout’

The Media’s Key Role in ‘Greenwashing Washout’
With corporations on the sustainability bandwagon, the media has hitched along for the ride. Influential newscasts celebrate breakthroughs in eco-friendly buildings and ...

Economy Won’t Slow Down Green Consumers

Economy Won’t Slow Down Green Consumers
Many Americans, including those who are enduring financial hardship, are willing to pay more for environmentally friendly products, according to a ...

Environmental Claims Seen As Marketing Ploys

Environmental Claims Seen As Marketing Ploys
Eighty percent of Canadians consider the environmental impact of their purchasing decisions, but 75% of consumers believe that environmental claims are often ...

Companies Pass The Buck On ‘Green’ Logistics Costs

Companies Pass The Buck On ‘Green’ Logistics Costs
Despite many companies' avowed commitment to greening their logistics operations, it seems that most expect their sub-contractors to pick up the bill, ...

60% Of Supply Chain Execs Measure Emissions

60% Of Supply Chain Execs Measure Emissions
Sixty percent of supply chain executives are measuring their transportation and logistics emissions,  according to ‘Green Transportation & Logistics North American ...

Toyota, Unilever, HSBC Top Ethical Reputation Rankings

Toyota, Unilever, HSBC Top Ethical Reputation Rankings
Geneva-based Covalence has published its quarterly ethical reputation rankings. The main results across sectors are: Toyota gets Best EthicalQuote Score across sectors ahead ...

Corporate CSR Skepticism Fueled by ‘Greenwashing Washout’

Corporate CSR Skepticism Fueled by ‘Greenwashing Washout’
With the eco-world on overdrive, overall skepticism in companies' corporate social responsibility initiatives is higher among LOHAS consumers, the portion of the ...

‘Greenfluencers’ Are Small But Powerful Group Of Consumers

‘Greenfluencers’ Are Small But Powerful Group Of Consumers
A peer set of small (4%) but powerful group of consumers,­ or "Greenfluencers," are driving trends and shaping purchasing decisions in ...

Carbon Market Worth $59 Billion In H1 2008

Carbon Market Worth $59 Billion In H1 2008
The global carbon market has generated almost as much money in the first half of this year as it did throughout the ...

Mobile Phone Manufacturers Drop Ball On Recycling

Mobile Phone Manufacturers Drop Ball On Recycling
Only three percent of people recycle their mobile phones despite the fact that most have old devices lying around at home that ...

Circle Of Blue: Competition Heats Up For Scarce Water Supplies

Circle Of Blue: Competition Heats Up For Scarce Water Supplies
States and communities across the country are confronting increased competition for scarce water, Circle of Blue reports. Scientists and resource specialists say ...

Today's News

Environmental Supply Chain Planning – Expanding Accountability

Environmental Supply Chain Planning – Expanding Accountability

Regardless of where one stands on the subject of climate change, we are all impacted by rising energy prices. Carbon-based energy fuels ... continue »

Green Communications: 3 Strategies For Getting Past The Crunch
Beyond Tele-Conferencing: How the IT Sector Can Become a Legitimate Climate Solutions Provider
Navigating the Environmental Media Pt 4: Carbon Messaging
Ecolabeling – Bridging The Gap
Consumers Pay Attention To Energy Star Labels

Consumers Pay Attention To Energy Star Labels

The "Energy Star" label is extremely or very important to 68 percent of consumers, according to the fourth EcoPinion Survey from ...

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Green Retailers Six Key Focus Areas
Half of U.S. Companies Going Green
64% Of Decision Makers Say Green Image Is Good For Business
Wood Key Cards To Debut During DNC

Wood Key Cards To Debut During DNC

Sustainable Cards, producer of wood hotel key cards, says their cards will debut in Denver hotels during the Democratic National Convention. Sustainable ...

click to view video »

SMEs and the Environment
Oracle CIO Mark Sunday On Project Sequoia
GM Shows Off Volt Production Model…Kind Of
The Bottom Line

Marketing

Automakers Introduce ‘EcoDriving’ Program

Ad Agency To Timberland: Environmental Causes Distracting From Products

Neenah Paper To Use Biomass At Whiting Mill

Emissions

In UK, Exporting Recovered Plastic Bottles, Paper To China Cuts Emissions

Environmental Supply Chain Planning – Expanding Accountability

CCX Trades RGGI Contracts

Hi-Tech

Fairchild Semiconductor Expands ‘Green’ Effort with Global Team

Oracle CIO Mark Sunday On Project Sequoia

IBM Launches Eco Data Center in Second Life

Efficiency

Blues Plans Incorporate Green Buildings & Policies

Commercial Kitchens Get Green Certification Program

IBM Launches ‘Green Sigma’ Consulting Service

Manufacturing

Lite-On Tech to Reduce CO2 Emissions 10% by 2011

Green Efforts Hampered by Broken Supply Chains

Recycling and Reuse Programs Top List Of Manufacturers Green Investments

Carbon Offsets/RECs

American Assets Plans To Beat 2030 Challenge

Wal-Mart Facing Tough Green Questions

NY To Regulate GHG Emissions

CSR Reports

Most Companies Skip Getting CSR Reports Assured

Campbell’s Cuts 1.5 Million Gallons of Water Per Day

KB Home To Build Only Energy Star Standard Homes

Major Players

Google & G.E. Want Cheaper Renewable Energy

Big Brands Tout Social Consciences On YouTube

Marriott To List Green Actions Of Individual Hotels

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